Analysis, Creative Decision Analysis, Influencing, Negotiating,
Networking, Career Development, Business Plan Outline, Entrepreneuring.
Who Is Likely to Benefit from This Website?
The first 8 Chapters should be especially helpful to:
1. Business students,
2. Business managers and analysts,
3. And everyone else who wants to:
a) Make better decisions,
b) Become more influential,
c) Negotiate more effectively,
d) Make better contacts,
e) Succeed in a new business venture.
Chapters 9 to 12 should be especially useful for business school Faculty and Administrators.
Chapter 13 is addressed to people whose employers offer a 401(k) or 403(b) retirement plan.
Chapter 14 is addressed to people who want to: reduce their blood
pressure, fall asleep more easily, warm their hands and/or relieve
These Materials Were Developed by . . .
Dr. Leon Winer, who is Emeritus
Professor of Marketing and Entrepreneurship at Pace University. These instructions were originally
prepared for helping students at Pace University to analyze business
case studies, to influence, negotiate, network and write business
plans. They were developed and refined over a period of years.
Thousands of students and business managers have used them and found
them useful. This material is offered free of charge.
Dr. Winer's Credentials:
Ph.D. - Columbia University.
M.B.A. - Rutgers University.
B.S. - Long Island University.
Seven years in Business: Mobil, as Planning Analyst. IBM, as Business Scientist.
Thirty three years Business School teaching at Pace University and
Baruch College, mostly in MBA programs. Developed innovative teaching
One hundred articles and papers. One book (this website is derived from the book).
Consulting: AT&T, Nynex, IBM.
instructions were developed for classroom use. In every instance,
students received live classroom teaching for using the instructions.
Students enjoyed many opportunities to receive answers to their
questions and receive comments on their written reports.
The present situation is different. Viewers of this website can read
the instructions and print them and study them. There is no opportunity
to participate in classroom question and answer sessions or to receive comments
on written reports.
Therefore, no promises or guarantees are made regarding the results you will obtain by using these instructions.
address is offered to viewers: email@example.com. You are invited
to send in comments and questions. You will receive answers promptly.
Eventually, a page will be organized around the Frequently Asked
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Last update: Saturday, December 10, 2005 at 3:28:44 AM
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